IFOPA: Designing for Impact & Awareness
UX Thinking, Visual Design, Branding, Webpage Design, Social Media Content
Industry
Non-Profit
Company
IFOPA
Role
Visual Designer (Freelance)
As the Digital Content Designer at Kannaco, I developed the brand’s full digital presence from scratch. My work focused on creating engaging social campaigns, educational content, and visuals that not only defined the brand’s identity but also helped differentiate CBD from recreational cannabis, building trust with health professionals and everyday consumers alike.
What's IFOPA
RARE DISEASE ADVOCACY
The International FOP Association is a nonprofit dedicated to supporting people with Fibrodysplasia Ossificans Progressiva (FOP), a rare genetic condition where soft tissue turns into bone. Their campaigns raise awareness, foster community, and generate funding for critical research and patient support.
Deliverables
Campaign logos & branding
Email headers & letter templates
Web sliders & landing page assets
Social video screens
Social media templates & toolkits
PowerPoint presentations for education & fundraising
Envelopes, merch, and print materials
CONTRIBUTIONS
Results
Community feedback confirmed the design refresh improved trust, engagement, inclusivity, and overall campaign impact.
Awareness Day Appeal
Stickers
Merchandise Design
Print Design (Segment and Envelopes)
Strategic Plan 2025-2028
Logo Options
Presentation Deck
Narrative and Report
Gratitude Campaign
Logo Options
Intro and End screens for the reels, Social Media Templates
Color Pages for fundraising activity
CONTACT
Opportunities, collaborations, or coffee? I am all ears:
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